Our teachers

Arthur Thevenot has a license in Sports Management from the Université d’Orléans & a master in sporting events and activities management from the Université de Paris Saclay. Since 2016, he works in the Coordination & Volunteering Pole of Amaury Sport Organisation (A.S.O) as a manager.

After 15 working years, in France and abroad within a French major oil company in marketing, commerce and communication domains, J.-C. Vidal created his first structure in 1991 then Arène Evénements in 1998.

Arène Evénements’ goal is to help companies build on sports success in their communication strategy and to help event sites connect with sponsors who enrich their shows.

Registered at the Bar of Paris in 2007, Maître Joëlle Monlouis is a practicing lawyer for over ten years.

Joëlle Monlouis was first a financier jurist in a major international bank, then she developed on the floor of the Commercial, Financial and Economical House from the Court of Cassation and she joined an American agency, specialised in international business law, in which she was in charge of mergers and acquisitions deals and problematics linked to company law.

Being a passionate sports enthusiast, she specialised in sports law and intervenes both in Europe and abroad. She is mostly sensitive to the needs, in this domain, of the institutional and economical actors of sports in the departments, the French Overseas Territories and in the French-speaking African countries.

Pierre Rondeau is a professor of economy in Sports Management School, specialised in sports economy and football economy. He is also the co-director of the Observatoire Sport et Société in the Fondation Jean Jaurès and a commenter for RMC SPORT.

For 17 years, Caroline Bocquet was a communication & promotion manager in the Ligue Nationale de Rugby. Then she founded her own business “Comme un Poisson dans l’eau” along with Jérémie Duval, a business that possesses 4 skill areas: communication, audio-visual, event and digital. Today, over 280 personalities support their project.

Caroline teaches students the sporting values such as team spirit, attentiveness and fair play.

My author's description in English.

After 8 years in advertising agencies on international consumer accounts, Richard Hullin joined adidas in 2000 as Director of Communication and Marketing Director France, before joining adidas International in the direction of communication and became Director of Coordination International Marketing.

In 2012, back in France, he took on the role of Director of Marketing Communication for France Galop, then Marketing Director Hospitality for UEFA EURO 2016.

In 2017 he created Scoring Points, Sport Marketing and Sponsoring Agency. Expert in Activation of Sponsoring, he intervenes for SMS especially on the questions of Return on Investment in Sponsorship.

Course:

• National Coach at FFT (French Tennis Federation)
• DTN assistant to the FFT (French Tennis Federation)
• Consultant at the Fondation de France
• CEO of Perform Consulting: training and business consulting

A born entrepreneur and sportsman, Michael began with a sporting cursus and founded the Club de Neuilly-sur-Seine: “Rugby Club Paris Neuilly”; then in 1999 he created the agency “Au-delà du sport” with Christophe Juillet and Marc Lièvremont, specialised in the relationship between sports and business management.

Simultaneously, he has been a professor in marketing for 15 years.

During these years, this born entrepreneur wished to start up his own school. This cursus led him to found Sports Management School (SMS), a business school specialised in Sports Business. SMS covers a wide variety of business lines such as sports management, sporting structures optimisation, the development of new media, e-sports, sports betting….

David Mignot is a professor in Sports Management School since 2012 and the educational director of bachelors since 2016.

After studying to be an EPS sports teacher, David pursued the Master degree in international sports marketing from ESSEC.

He published a thesis as its specific theme: how must France be positioned and prepared in order to welcome the important international sports events

Then he worked for 17 years within several sports marketing agencies and managed brands like SFR, GMF, TOTAL, Grenoble 2018….

David founded “Iphitos” (sports marketing agency) in 2011 with the aim to advise the brands and to organise its own events. Some clients: GMF, La Poste, Essity, Fédération des Clubs de la Défense, AFM Téléthon, Relais et Chateaux, Stade Français Rugby, Lagardère Active …

Former sprinter and specialist in the 100m, Pascal has been a physical trainer in the professional sports and commercial director in the professional basket and then director of the Regional Olympic and Sports Committee Ile-de-France. He is now in charge of the educational management of the bachelors & MBA cycles.

With a master in Sports Marketing, Florian worked as a community manager and as a press relations manager within the centres LE FIVE, leader of the five-a-side football. Then he developed in a federation within the FFVélo, the former Fédération française du cyclotourisme, as a press relations & community manager. In office since October 2018, he works as the communication & marketing manager for Sports Management School.